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copywriting

100 / 100 · Low risk

Fine to try.

By mkurman/zorai (GitHub) · writing · 327 stars · scanned at commit 8ea1fc3

When the user wants to write or optimize short-form marketing copy—headlines, CTAs, ad copy, landing page copy, email copy. Also use when the user mentions "copywriting," "headline," "CTA copy," "ad copy," "landing page copy," "sales copy," "conversion copy," "PAS," "AIDA," "BAB," "copy formula," or "differentiation." For long-form article bodies (blog posts, guides), use article-content.

Works with any agent that supports SKILL.md skills.

What this skill can do

We found nothing in the files we read that matches our rules. That does not prove the skill is safe: see the limits of static scanning.

Install

Paste this into your terminal. It downloads exactly the version we scanned, not whatever is newest.

if [ -e ~/.agents/skills/'copywriting' ] || [ -L ~/.agents/skills/'copywriting' ]; then echo 'A skill folder named copywriting already exists — not replacing it' >&2; false; else d=$(mktemp -d) && git clone --quiet --filter=blob:none --no-checkout 'https://github.com/mkurman/zorai' "$d" && git -C "$d" checkout --quiet '8ea1fc3ae126b6e103b8508bacd8f5aa60b6f4ad' -- 'skills/nontechnical/marketing-skills/copywriting' && mkdir -p ~/.agents/skills && cp -R "$d"/'skills/nontechnical/marketing-skills/copywriting' ~/.agents/skills/'copywriting' && rm -rf "$d"; fi

Codex reads ~/.agents/skills directly. For Claude Code, Cursor, Copilot, Gemini CLI, Antigravity or OpenCode, also link it. For Claude Code: ln -s ~/.agents/skills/'copywriting' ~/.claude/skills/'copywriting' (other agents: ~/.cursor/skills, ~/.copilot/skills, ~/.gemini/skills, ~/.gemini/config/skills, ~/.config/opencode/skills). Or install through the finder skill, which does both.

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