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brand-strategy

100 / 100 · Low risk

Fine to try.

By guia-matthieu/clawfu-skills (GitHub) · design · 150 stars · scanned at commit 4108f5c

Create distinctive brands that customers choose because they believe there's no substitute, using Marty Neumeier's Brand Gap and Zag frameworks Use when: **Building a new brand** from scratch (startup, product, service); **Repositioning an existing brand** that's become commoditized; **Defining brand differentiation** when competitors all look the same; **Creating brand guidelines** for consistent execution; **Evaluating brand strength** through structured testing

Works with any agent that supports SKILL.md skills.

What this skill can do

We found nothing in the files we read that matches our rules. That does not prove the skill is safe: see the limits of static scanning.

Install

Paste this into your terminal. It downloads exactly the version we scanned, not whatever is newest.

if [ -e ~/.agents/skills/'brand-strategy' ] || [ -L ~/.agents/skills/'brand-strategy' ]; then echo 'A skill folder named brand-strategy already exists — not replacing it' >&2; false; else d=$(mktemp -d) && git clone --quiet --filter=blob:none --no-checkout 'https://github.com/guia-matthieu/clawfu-skills' "$d" && git -C "$d" checkout --quiet '4108f5c010ccaa8b5707fa05ca1d888ae167e548' -- 'skills/branding/brand-strategy' && mkdir -p ~/.agents/skills && cp -R "$d"/'skills/branding/brand-strategy' ~/.agents/skills/'brand-strategy' && rm -rf "$d"; fi

Codex reads ~/.agents/skills directly. For Claude Code, Cursor, Copilot, Gemini CLI, Antigravity or OpenCode, also link it. For Claude Code: ln -s ~/.agents/skills/'brand-strategy' ~/.claude/skills/'brand-strategy' (other agents: ~/.cursor/skills, ~/.copilot/skills, ~/.gemini/skills, ~/.gemini/config/skills, ~/.config/opencode/skills). Or install through the finder skill, which does both.

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Score history

Also found in

Identical copies of this skill exist at:

• roohe/agentic-super-skills/skills_library/brand-strategy