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mmm-attribution-reconciler

100 / 100 · Low risk

Fine to try.

By bluealpha-labs/bluealpha-mcp-plugins (GitHub) · marketing · 11 stars · scanned at commit 2fe5f0e

Cross-reference MMM channel ROI against platform-reported ROAS (Google Ads, Meta Ads Manager, etc.) and surface where they agree vs. disagree — and which disagreements demand an incrementality test. Use when the user mentions "platform vs MMM", "why does Google Ads say X but MMM says Y", "ROAS doesn't match", "reconcile attribution", "platform ROAS vs MMM", "which number to trust", "attribution gap", or "MMM disagrees with the platform".

Works with any agent that supports SKILL.md skills.

What this skill can do

We found nothing in the files we read that matches our rules. That does not prove the skill is safe: see the limits of static scanning.

Install

Paste this into your terminal. It downloads exactly the version we scanned, not whatever is newest.

if [ -e ~/.agents/skills/'mmm-attribution-reconciler' ] || [ -L ~/.agents/skills/'mmm-attribution-reconciler' ]; then echo 'A skill folder named mmm-attribution-reconciler already exists — not replacing it' >&2; false; else d=$(mktemp -d) && git clone --quiet --filter=blob:none --no-checkout 'https://github.com/bluealpha-labs/bluealpha-mcp-plugins' "$d" && git -C "$d" checkout --quiet '2fe5f0e3033c2d40a856758cd4ac659f3a446f1f' -- 'plugins/bluealpha-marketing-plugin/skills/mmm-attribution-reconciler' && mkdir -p ~/.agents/skills && cp -R "$d"/'plugins/bluealpha-marketing-plugin/skills/mmm-attribution-reconciler' ~/.agents/skills/'mmm-attribution-reconciler' && rm -rf "$d"; fi

Codex reads ~/.agents/skills directly. For Claude Code, Cursor, Copilot, Gemini CLI, Antigravity or OpenCode, also link it. For Claude Code: ln -s ~/.agents/skills/'mmm-attribution-reconciler' ~/.claude/skills/'mmm-attribution-reconciler' (other agents: ~/.cursor/skills, ~/.copilot/skills, ~/.gemini/skills, ~/.gemini/config/skills, ~/.config/opencode/skills). Or install through the finder skill, which does both.

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